Mitsubishi Motors or MMNA (Mitsubishi Motors North America. Inc.), as it is now officially called, manufacturers cars that are ‘Driven to Thrill’. From its innovative automatic transmission INVECS-II.to the Mitsubishi 4x4 range, Mitsubishi cars are synonymous with high technology engines that straddle economy of operation and reduced emissions. Mitsubishi Motors has to its credit Japan's first diesel engine, its first large-sized bus and its first diesel-powered truck.
The Mitsubishi 500, a popular saloon, Colt a family car and Galant were some of the manufacturer’s early successes. With the introduction of the Lancer – an epitome of performance and reliability, the name of Mitsubishi was acknowledged as one of the pacesetters in automotive technology. The 2008 Lancer continues to draw appreciation in the compact segment and is considered a ‘cool new car under $18,000’.